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Tag Set Up

Everfi’s Tag Manager feature allows our Achieve customers to add their organization’s tag management system to the pages of their  microsite(s)

Recognizing that Everfi partners’ tag manager implementation can vary, the following best practices will help you get started if you do not already have a tagging plan for your microsite(s). Please contact your Customer Success Manager if tags are not firing as expected.

Click Events

Tags can be configured to fire on any click event, allowing you to track clicks on specific elements within the module where tags are placed.


Page Views

Tags set to trigger on page views will fire when a learner visits the landing page, the learner dashboard (playlist page), or first enters a learning module.

Everfi modules are built on components. Although it may appear that learners are moving from “page” to “page” within the content player, they actually remain on the same page throughout the module.

To track “page views” within modules, configure your tag management system as follows:


Google Tag Manager

Create a tag to trigger on:

Custom Event

  1. Use the Custom Event trigger and set the Event Name to Pageview.
  2. This trigger fires whenever the learner navigates to a new “page” within the module.

History Change

  • This trigger fires whenever the URL changes. As learners progress through the module, the URL hash (#) changes to indicate a new page, and the tag will detect those changes.

Tealium

Create a tag to trigger on:

View

  1. Everfi has added a .view() call to the Tealium utag object for every “page” in the module.
  2. The trigger fires whenever the URL hash (#) changes, indicating a new page in the module.

Interested in learning more about the Tag Manager?  See these articles: About Tag Manager or Add Tag Manager.